Savings from oil and coal importation
From Clean Technica by Giles Parkinson | May 27, 2013
This is a grim reality: only the most efficient, the most well managed firms in the renewable energy/green tech industry will survive. In an earlier post, we saw list of deceased/bankrupt solar firms and the list is long. This is not for faint hearted and weak. Only the best (and the paranoid) survive.
Here is another casualty - No Better Place, a car battery swapping center is applying for liquidation. It is mired in a $560 million debt. Its business concept is: swap batteries, instead of charging for a day, in a matter of minutes. Its failure is allegedly to have been caused on a wrong logic: that oil is headed for a $200 /per barrel and frequent recharging. But then came l00 mile range batteries, better battery technology (see post on liquid batteries by Sadoway). The business environment changed, but the business model was left behind. It also failed to get proper partnership with car manufacturers firmed up
One has to be a good businessman and sharp entrepreneur if you will go into this industry and has to be sharp in observing shifts in the trends.
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